Three P’s of Today’s Marketing - Purpose, Prototyping & PR In this workshop Mikko Martikainen and Janne Saarinen from SEK will discuss and provide tools to build purpose driven marketing and communications through agile prototyping and effective public relations.
Two-year deep dive into data – which marketing investments had the highest ROI? A research of the effectiveness of advertising and the effects of the media mix from a commercial perspective. This research relies on a massive dataset from one of the largest advertisers in Finland.
Enhancing Lead Generation in Videos, new Technology In this workshop Tapio and Tuomas will go through modern video strategies and new video marketing platform capabilities.
Will and Jon will share their top 10 lessons from the last 10 years about how to put people first and ultimately do ‘Better Marketing’
A practical guide to creating a purpose-driven organization that fuels performance In this workshop Rik Haslam will share a methodology that helps C-suite teams align on a performance enhancing purpose and use that purpose to shape their business ambitions and key strategies.
Sonic Branding: Our Client Strategies This session will go deeper into the various challenges of top brands and the sonic solutions designed for successful implementation of their sonic brand identity.
MRKTNG Day:n cateringkumppaniksi on valittu…
Thomas Kolster, Mr. Goodvertising will be hosting us to the world of #Honesty #Branding #Sustainability #Marketing
Kun kysytään, mikä on turvallinen automerkki, suurin osa ihmisistä vastaa Volvo. Tulos on seurausta brändin vuosikymmeniä kestäneestä pitkäjänteisestä työstä. Volvo on keskittynyt yhteen pääväittämään: Volvo on turvallinen auto.
